Drinks giant Coca-Cola has announced changes to its products in a bid to improve recycling. The company will be introducing attached caps across its drinks range which includes Coca-Cola, Fanta, Coca-Cola Zero and Diet Coke.
It is understood the switch will be in place on all products by 2024. The move by Coca-Cola Great Britain is designed to help consumers recycle and reduce the amount of caps that sometimes discarded and littered, even though all Coca-Cola bottles, including the caps, are 100 per cent recyclable, the Manchester Evening News reports.
General manager Jon Woods said the firm hopes that the “small” change would have “a big impact”. He said: “As the world’s biggest drinks company, we recognise that we have a leading role to play in pushing innovation and design to produce more high-quality recycled plastic which can be converted into new bottles.”
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The initiative, believed to be a first for a major soft drinks company, has received praise. Adam Herriott, from waste reduction organisation Wrap, said: “This great move from Coca-Cola Great Britain supports the ongoing work with the UK Plastics Pact in trying to ensure that as much plastic packaging is captured and recycled as possible.
“In 2020, we saw the amount of plastic packaging being recycled increase from 44 per cent to 52 per cent. The small changes are what adds up to make a big difference and when it comes to recycling, the higher quality of the material the better. We look forward to seeing more innovations in this area.”
Resources and waste minister Jo Churchill said: “More businesses are finding innovative ways to tackle harmful plastic pollution and Coca-Cola’s new design will make it easier for people to recycle and help reduce litter.”